The story behind Sage Feedback LLC.
Founder & President | ISA Fellow | Professional Engineer
George Buckbee is a recognized pioneer in Control Loop Performance Monitoring software, with more than four decades of experience at the intersection of process control and industrial software. He is a trusted advisor to software companies seeking deep domain expertise in product definition, go-to-market strategy, and technical marketing.
George began his career at Procter & Gamble and Aventis (Sanofi), where he focused on control system optimization across manufacturing operations. He then joined ExperTune, where he played a central role in the company's growth and technical leadership before its acquisition by Metso/Neles. Among his contributions, George pioneered the definition, design, and creation of Control Loop Performance Monitoring tools — software that changed how industry understands and improves its control systems. He subsequently held management and leadership roles across the industry before founding Sage Feedback LLC in 2021.
He holds a B.S. in Chemical Engineering from Washington University in St. Louis and an M.S. in Chemical Engineering from the University of California, Santa Barbara. In 2011, George was elected a Fellow of the International Society of Automation — one of the field's highest honors. He remains active on the ISA Publications Committee and has authored four books on process control.
George has consulted with clients in Europe, South America, and the USA, bringing the same combination of technical rigor and practical business thinking to each engagement.
Outside of work, George enjoys tennis, golf, kayaking, and hiking. He serves in a leadership role at Waverly Lodge No. 301 (F&AM).
Work with GeorgeElected Fellow of the International Society of Automation in 2011 — the organization's highest individual honor, recognizing outstanding contributions to the field.
Licensed Professional Engineer with engineering degrees from Washington University in St. Louis (B.S.) and UC Santa Barbara (M.S.), both in Chemical Engineering.
Author of four books on process control, published by ISA and through independent platforms. An active contributor to industry publications and the ISA Publications Committee.
View all books →A recognized pioneer in Control Loop Performance Monitoring software, with a career spanning more than four decades across engineering, software development, and executive leadership.
